Cornerstone Research Coauthors Marketing Amicus Curiae Brief for Supreme Court
Amici in this brief ask the court to review consumer perception analysis and evidence relevant to assessing whether a domain name is a generic term or a brand name.
False Advertising Case Involving Automotive Brake Rotors
The parties settled, with the defendant agreeing not to claim that its brake rotors met OE standards.
Negligence Lawsuit Against Healthcare Provider
This civil matter involving allegations of patient overtreatment settled.
Healthcare Insurance Payments Kickback Trial
The jury found for our client, a major health insurance company, in this case related to the business practices of a group of surgery centers.
Beef Products, Inc. et al. v. American Broadcasting Companies, Inc. et al.
In this high-profile $1.9 billion defamation case, Cornerstone Research worked with three experts who analyzed the impact of news coverage on beef product sales.
Advertising Targeting a Medical Services Provider
Counsel for a large medical services provider retained Cornerstone Research and an accounting professor to analyze the economic impact of the challenged advertising campaigns.
Alleged Unintended Acceleration and Brake Defects in Automobiles
Counsel for an automobile manufacturer retained Cornerstone Research and several experts to address plaintiffs’ claims in two national class actions.
Energy Labeling of a Household Appliance
In a nationwide class action, the manufacturer’s counsel retained Cornerstone Research and an academic expert to respond to the damages analyses and a survey submitted by the plaintiffs’ experts.
False Claims Act Suit Involving Title IV Program
The plaintiffs argued that the defendants knowingly made false claims and statements in order to obtain Title IV program eligibility.
Fine Jewelry Advertising Campaign
Plaintiff counsel retained Cornerstone Research and a marketing professor to analyze the short-term impact on the plaintiff’s and defendant’s profits and sales.
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