Eduardo Hurtado analyzes economic, financial, and statistical issues arising in false advertising, data breach, intellectual property, real estate, tax controversy, breach of contract, and general damages matters. He has also consulted on pro bono matters. Mr. Hurtado addresses economic issues in class actions, including liability, class certification, and damages. He has expertise in applied statistical and financial analyses, including conjoint surveys. Mr. Hurtado has wide industry experience, including automobiles, consumer finance, healthcare, and high tech. He has consulted on high-profile matters involving the technology industry.
False advertising and consumer fraud
Mr. Hurtado has worked on matters involving allegations of false claims, consumer fraud, product liability, product misrepresentation, product defects, and false and deceptive advertising. His expertise includes advanced methods for the calculation of damages due to alleged misrepresentations, including conjoint analysis, contingent valuation, hedonic regression, and purchase intention surveys. He has also performed content analysis of news articles using advanced machine learning (ML) methods.
Data breach and data privacy
Mr. Hurtado has worked on data breach litigation involving class certification issues and damages estimation methodologies. He has also analyzed the drivers of settlement amounts in data breach and data privacy class actions.
Mr. Hurtado has consulted on prominent patent litigation matters. He has conducted market data analyses and designed complex surveys for the valuation of patents and product features.
In contaminated site matters, Mr. Hurtado has conducted hedonic pricing analysis of residential property prices and rebutted proposed models for estimation of homeowner damages in class action settings.
Mr. Hurtado has consulted on transfer pricing matters involving the value of intellectual property assets and the allocation of profits across subsidiaries of a multinational company.
Breach of contract and general damages
In several high-profile cases, Mr. Hurtado has addressed the quantification of economic damages to large and small businesses. He has conducted discounted cash flow (DCF) valuations and statistical analyses of business losses in a variety of matters, whether involving a single business or several hundred.
In a pre-litigation pro bono engagement, Mr. Hurtado provided economic and statistical analysis of publicly available data on voting patterns and wait times in a U.S. state’s 2020 primary election. He also helped to identify additional resources needed for the 2020 general election.
Pro Bono: Cornerstone Research Supports Efforts to Protect Voting Rights
In re Chrysler-Dodge-Jeep EcoDiesel Marketing, Sales Practices, and Products Liability Litigation
“All Natural” Product Labeling Class Action